Vacancy caducado!
Digital Marketing Specialist
Become part of our team at All County Property Management Franchise Corp! - Our mission is the raise the standards of excellence in the property management industry by providing every property owner with an honest and competent professional to manage their most valuable asset.
Simply put "We Rent Homes!"
The Digital Marketing Specialist's tasks will encompass a wide variety of online marketing functions for All County including Email marketing, keyword research, implementation of best practices, testing, bid management, monitoring, tracking, and reporting. The Specialist will play an active role in improving online sales, organic search engine optimization and increasing website conversion through detailed traffic analysis and conversion funnel optimization. This position will also contribute to social media initiatives, content strategy and development, national promotions, and identify weaknesses in the franchisees' lead funnel. This position is fast-paced, multi-faceted, and utilizes new web-based marketing technologies.
Responsibilities
Implementation of the brand strategy to meet marketing goals.
Website development, content management and SEO maintenance.
Manage Social Media presence, including YouTube, Instagram, Snapchat, Facebook, LinkedIn and Twitter
Design and implement digital marketing efforts, including email campaigns, banner ads and AdWords, to generate leads in support of Sales goals.
Develop and maintain online forms, partnership links and promotional links.
Maintain video production schedule and edit content for use on website and SM.
Generate reports for all website and digital marketing efforts for monthly analysis.
Ability to implement systems, process, and disciplines for effective management of workload.
High level of written and verbal communications skills.
Passion for furthering career and learning greater marketing skills and technique, including management and leadership skills.
Strong written and verbal communication skills, attention to detail and organizational skills
Technical Skills Required
Advanced: Adobe Illustrator, InDesign, Photoshop, SQL, WordPress, Squarespace
Intermediate: Google Analytics, Mailchimp, Salesforce, Camtasia, Final Cut Pro or another video production software
Working knowledge: MS Office, including Word, Excel, PowerPoint and Outlook
Non-Technical Requirements
3+ years of professional marketing experience with website development, video production, graphic design and social media marketing.
Bachelor's degree in digital marketing, social media or website development preferred, general marketing okay.
Very high work ethic with ability to work a 40 hour work week in office.
High creative ability and passion for visual and written content excellence.
All County is a family-oriented team environment with attention to core values we demonstrate daily. We make it fun to passionately pursue our vision and it's important to us that we keep our employees healthy and happy in the process.
Vacancy caducado!