The Director of Strategic Revenue Optimization is responsible for driving innovative and entrepreneurial strategies to maximize revenue and profitability. This role focuses on cross-channel demand generation, optimizing how channels work together to achieve superior results and spearheading initiatives that enhance customer engagement and drive incremental revenue. The Director oversees the development and implementation of new products to enhance availability and meet evolving market demands. Additionally, this role fosters promotional innovation by developing and implementing creative strategies that drive demand and enhance customer value. The Director collaborates across teams to identify growth opportunities, align efforts with overarching business objectives, and foster a culture of strategic, data-driven decision-making. This role will require entrepreneurial thinking, forward-looking strategies, and cross-functional collaboration.
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